Blog a Week

When I use the term "shout-out," I'm really just referring to a blog post that compliments others.

When writing shout-outs, there are a few different people you can talk about.

• Customers and clients
• Employees
• Business partners

Tell a specific story that demonstrates how great they are. Make sure the story is interesting and portrays them in a very positive light.

They will appreciate the blog entry, and may even forward it on to other people who would not have otherwise read the blog.